Privacy policy

Who we are

Better Lifestyle Journey (betterlifestylejourney.com) is published by Better Lifestyle Journey, Netherlands. You can reach us at hello@betterlifestylejourney.com.

What we collect and why

Visiting the site. Our hosting provider (Cloudflare) processes your IP address and request headers to deliver pages and protect the site from abuse. We do not store IP addresses.

Audience measurement. With your consent where required, we run a first-party analytics script that records anonymous usage: pages viewed, time on page, scroll depth, which advertising campaign brought you here (from the URL), and which ads were shown. It sets one cookie (eg_vid, a random identifier, 1 year) and uses session storage to recognise the same visit across pages. It never collects names, e-mail addresses or precise location; country and region are derived from your IP by Cloudflare and stored without the IP.

Advertising. We display advertising served through Google Ad Manager. Google and its partners may use cookies and similar technologies to show ads based on your interests, measure their performance and prevent fraud. In the European Economic Area, the United Kingdom and Switzerland, personalised advertising only runs after you give consent in our consent banner, which follows the IAB Transparency & Consent Framework. You can change your choices at any time from the “Privacy settings” link in the footer of any page. Learn how Google uses data from sites that use its services at policies.google.com/technologies/partner-sites.

Contacting us. If you e-mail us we keep your message for as long as needed to answer it.

Legal basis (EEA/UK visitors)

Delivering the site and preventing abuse: our legitimate interest. Analytics and personalised advertising: your consent. Answering your e-mails: our legitimate interest in responding to you.

Retention

Raw analytics events are kept for 13 months; aggregated statistics are kept indefinitely. Advertising partners apply their own retention periods.

Your rights

You may ask us to access, correct, delete or export the information we hold about you, and to object to or restrict processing. Write to hello@betterlifestylejourney.com. You also have the right to complain to your local data-protection authority. Because our analytics identifier is random and not linked to your identity, we may need you to provide it (from your browser’s cookie storage) to locate your data.

Cookies

See our cookie policy for the full list.

Children

This site is not directed at children under 16 and we do not knowingly collect information from them.

Changes

We will post any changes on this page and update the date above.